Deezer
SERVICES
DIGITAL ACQUISITION
ANIMATION
AUTOMATION
Challenge
With teams in São Paulo, Berlin, London, and Paris, and a global reach, we developed new digital campaigns every week. Each campaign was aligned across markets and evaluated afterwards to identify learnings and opportunities for improvement.
We built a modular animation system that let the same visual identity adapt across markets without starting from scratch each time — fast enough to keep pace with weekly releases, flexible enough to fit each region's tone and platform. Every campaign fed data back into the next, turning the weekly cycle into a continuous feedback loop.
